by Daniel Popa | Nov 21, 2024 | Licensing
Licensing Italia ha intervistato Carlo Giordanetti, CEO Swatch Art Peace Hotel e Membro del CdA di Swatch Ltd. L’azienda ha lanciato il 3 ottobre 2024 la collezione Swatch BREAK FREE, che valorizza la storica collaborazione con l’artista Keith Haring nata in occasione...
by Daniel Popa | Nov 7, 2024 | Animation
The 2024 edition of Lucca Comics & Games ends with record numbers, key anniversaries for big international brands and insights for the licensing industry. The event masterfully brought together major international franchises, featuring exhibitions and initiatives...
by Daniel Popa | Oct 18, 2024 | Licensing
Licensing Italia ha incontrato Massimiliano Ferrari, Co-fondatore del brand MC2 Saint Barth. L’azienda italiana, fondata alla fine degli anni ’90, ha reso l’holidaywear un elemento distintivo, infondendogli un forte carattere italiano. Qual è la filosofia...
by Daniel Popa | Oct 16, 2024 | Events
Animation / Talks16 October, 2024 h 2:30 pm Cinema Barberini – Sala 4 Adapting a property into an audiovisual media often comes from the belief that well-established IPs have more chances of success than original IPs in today’s crowded market. However, screen...
by Daniel Popa | Sep 27, 2024 | Licensing
The latest Global Licensing Survey, conducted by Licensing International, reveals the main trends in the industry by examining 45 countries across the 7 major geographic regions, highlighting revenues for each segment (property type) and for each of the main (product...
